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EXPERIENCE

UX Lead

Charter Communications

March 2021 – Present  I  Stamford, CT (Remote)

Team leader responsible for the Residential customers' data based redesign of Spectrum.com and Spectrum.net, from Strategy to Design System. 

UX Lead

FacSet

March 2020 – March 2021  I  Norwalk, CT & New York, NY (Remote)

Help shape the design system and next generation UX and UI of FactSet's stock and portfolio analysis product suite, which will evolve all current products to touch and responsive design platforms (Fusion).

 

Lead and help coordinate efforts to move our products and the organization forward by helping teams to make UX an integrated part of the product development process.

 

Lead Figma education to build flexible and code-ready wireframes, visuals, and prototypes.

Director of User Experience

Epsilon

June 2014 – March 2020 I Wilton, CT & New York, NY

Hands-on client-facing role, managing junior to senior-level designers in the US and India. Provides oversight, execution, and documentation of large-scale client work on pressing cross-platform agile development cycles. Contributes heavily to product strategy. Participates regularly (and truly believes) in user testing - from strategy/objective to execution, to insight implementation.

 

CLIENTS: PurePoint Financial, Union Bank, Mars Food Services, Mars Petcare, Cracker Barrel, Kraft Heinz, Kitchen Aid, Frontier Communications, Pernod Picard, Whirlpool, Zoetis.

 

Director of User Experience

Ryan Partnership, an Epsilon Company

June 2012 –June 2014 I Wilton, CT & New York, NY

Strategic vision and execution for Websites (desktop & mobile), Apps, Promotions, Intranets & Social Media Campaigns

 

CLIENTS: Unilever Personal Care (including Dove), Unilever Foods, Nestle Foods, Nestle Waters, Buffalo Wild Wings, Purina Pet Care, Dole Salads, Ben&Jerry’s, Energizer, Carecentrix Health.

 

User Experience Consultant

VML

Aug 2011- Dec 2011 I New York, NY

Experience Strategy, content and UX for the global re-design of Cushwake.com (54 Countries/17

languages)

 

UX Consultant

Sapient Nitro

Summer 2011 I New York, NY

Experience Strategy & design for the Avon Pitch (Sapient won)

 

UX Consultant

Digitas

2010 -2011 I Stamford, CT & New York, NY

CLIENTS: American Express, Delta Airlines (Online Booking, Kiosks, App, In-flight entertainment

system), Kraft Foods (complete redesign), Samsung (Global Re-design)

 

Associate Creative Director

Modem Media/ Publicis Modem

1996 - 2000 & 2005 - 2010 I Norwalk, CT & New York, NY

CLIENTS: Citibank, Diner’s Club, Merrill Lynch, Starwood Preferred Guest, AT&T, Delta Airlines, Unilever

Personal Care, Revlon, Wyeth (all brands), Heineken, John Hancock, Intel, Compaq, Readers' Digest,

Eve Online

 

Design Consultant (Europe)

Multiple Companies

Dec 2000 - Aug 2005 I Paris, France, and London, UK

CLIENTS: Jennifer Lopez Beauty, Coty, AOL, Ocado Supermarkets, Modem Media, Ogilvy & Mather

 

EDUCATION

 

Masters of Fine Arts, Pratt Institute, NY

Computer Graphics with a concentration on Human-Computer Interaction

 

Architecture and Urban Planning, Federal University of Rio de Janeiro, Brazil

Five years Bachelors’ Degree in Architecture and Urban Planning

 

 

LANGUAGES

English (Fluent), French (Fluent), Portuguese (Native), Spanish (Conversational)

 

 

 

 

 

 

 

 

Core Competencies

 

  • Client Management

  • Product management

  • User Experience

  • Interaction Design

  • Information Architecture

  • Design Systems

  • User Segmentation Research 

  • Competitive Research/Analysis

  • Personas & User Journeys

  • Lean/Agile UX

  • Usability testing

  • User research

  • Prototyping

  • Global Redesigns

  • Technical specs

  • Comprehension of HTML/CSS

  • Creative direction

  • Content strategy

© 2021 by adesouza

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